Going Deep on Law Firm Profitability
The subject of law firm profitability has become popular recently – and for good reason. With real business forces impacting firms, lawyers can no longer avoid the subject. Most of the programs out there have taken a decidedly limited look at the subject, given that most in the industry are still getting to know it. This program is going to move well beyond that “shallow” look, diving deeper into the forces driving firm margins and exploring how and where firms can have the greatest impact on the bottom-line.
This program also takes a unique approach, bringing together two experts with deep knowledge on profitability – from competing legal technology companies. LVN has made it a core value of including providers as equals in our community. This is a first example of that core value and we look forward to bringing more content like this going forward.
Join this session to get a more rounded, more complete understanding of law firm profitability.
Toby BrownChief Practice Management Officer
Perkins Coie LLP
Chief Practice Management Officer
Perkins Coie LLP
Toby Brown is the Chief Practice Management Officer for Perkins Coie. In this role, Toby works with firm partners and clients to develop pricing arrangements and service delivery models that drive successful relationships. This includes practice management, pricing, legal project management, lateral partner recruiting, practice innovation, and alternative staffing approaches. Prior to his current role, Toby served as the Chief Practice Officer for Akin Gump, and served in pricing roles for both Vinson & Elkins and Fulbright & Jaworski. Before joining Fulbright, Toby served as a Director for the Utah State Bar.
Toby presents nationally on legal pricing, practice management, knowledge management, marketing, technology, and law firm management for associations, law firms, legal departments, law schools, and paralegal programs. He is the founder of the P3 Conference, and chairs the Client Value group that owns the conference. He has published the book Law Firm Pricing: Strategies, Roles, and Responsibilities and maintains the ABA-award-winning 3 Geeks and a Law Blog.
Jill NelsonSenior Director, OnePlace Operations & Finance
Senior Director, OnePlace Operations & Finance
Jill Nelson looks after the business end of OnePlace Operations & Finance, including Intapp Time, Intapp Pricing, and the intersections of those products with Intapp Terms. She combines 20 years of legal tech experience across finance, product management, and product marketing with a strong affinity for analytics to offer a multidimensional approach to providing Intapp clients and stakeholders solutions that make a meaningful impact on their firms.