• OnePlace Marketing & Business Development webinar: Trends in Legal Marketing and Business Development for APAC Firms

Join Intapp for the first webinar in a new series tailored for firms in the APAC region and focused on the future of law firm client relationship and knowledge management. During this event, we’ll explore solutions, share insights, and discuss trends in marketing and business development.

You’ll learn how your firm can leverage OnePlace Marketing & Business Development to streamline processes, including:

• Strengthening relationships
• Improving collaboration
• Driving data-led decisions

OnePlace Marketing & Business Development gives marketing professionals the tools they need to develop effective pitches and campaigns, track the ROI of their efforts, enhance firm reputation, and optimize client retention strategies.

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Speakers

Beth Cuzzone

Global Practice Group Leader, Marketing and Business Development
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Beth Cuzzone

Global Practice Group Leader, Marketing and Business Development

Intapp

Beth Cuzzone is a Global Practice Group Leader focused on our marketing and business development solutions. In this role, Cuzzone serves as a champion for marketing and business development professionals in the legal, accounting, and consulting industries, while fostering growth and community across the Intapp client base.

As an industry leader in law firm sales and client services, Cuzzone brings decades of legal marketing and business development experience with her to this role. She is a founding member of the Legal Sales and Service Organization and a member and former President of the Legal Marketing Association’s New England Chapter. She also previously served as Chief Strategic Growth Officer at Goulston & Storrs, where she led marketing, business development, client relations, strategic planning, lateral hiring, and practice group management.

Cuzzone has earned several honors throughout her career: She has been inducted into the College of Law Practice Management and the Legal Marketing Association Hall of Fame, published by Thomson Reuters and several industry publications. She also co-authored the American Bar Association book, The Law Firm Client Interview Playbook, as well as The Law Firm Associates Guide to Personal Marketing and Selling and Marketing Success: How Did She Do That?

Chris Whitmore

Practice Group Leader, Marketing and Business Development
View bio

Chris Whitmore

Practice Group Leader, Marketing and Business Development

Intapp

Chris is a Practice Group Leader for the Marketing and Business Development group where he collaborates with firm leadership, helping to implement next-generation CRM strategies. With more than 20 years of CRM experience across the areas of sales, marketing and product management, Chris helps professional services firm leaders improve performance through focusing on combination of process, technology and change management.  Before joining Intapp, Chris served in various roles at LexisNexis InterAction, a legal CRM as well as Manager in Accenture’s CRM consulting practice group.