Celeste use case library

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Rank your expansion opportunities

Builds a peer cohort from CRM and matter history, then analyzes their historical expansion paths to rank the most common next steps for a given client relationship.

  • Business development & marketing

Catch CRM inconsistencies early

Compares account and opportunity records against recent activity to spot mismatches like stale stage assignments or ownership gaps, with an explanation for every flag.

  • Business development & marketing

Rank your placement targets

Scores potential employers on strategic fit and existing relationship strength, sorting candidates into Act Now, Monitor, and Watch tiers with a rationale for each.

  • Business development & marketing

Close your service coverage gaps

Builds a matched peer cohort and compares a client’s 36-month service footprint against it to flag commonly used services the client doesn’t use.

  • Business development & marketing

Diagnose your engagement cadence

Compares a client’s recent interaction frequency and spacing against their own historical baseline to flag meaningful shifts in engagement.

  • Business development & marketing

Rank your cross-sell opportunities

Scores every client in your portfolio for cross-sell potential, combining service whitespace, intent signals in notes and correspondence, and recent momentum. Ranked and ready, not a list you have to build by hand.

  • Business development & marketing

Catch executive moves early

Scans your recent email and meeting activity for executives changing jobs and scores each signal by impact and relationship strength. Confirmed events get tracked with a clear next action attached.

  • Business development & marketing

Catch regulatory events early

Scans your recent email and meeting activity for regulatory signals and ranks them by priority. Confirmed events get tracked with a clear next action attached.

  • Business development & marketing

Match a fund event to investors

Ranks the investor firms most worth approaching for a fund event, blending your existing relationships with promising new firms from the web. You review and approve the list before anything is saved.

  • Business development & marketing

Score your client portfolio 

Rates every client in your book across three independent dimensions and names the pattern they form, from “Flagship” to “At risk” to “Fading.” Delivered as one executive-ready report, not a spreadsheet you build yourself.

  • Business development & marketing

Launch a lateral hire announcement

Maps a lateral hire’s contact spreadsheet to your CRM fields, checks for duplicates before creating anything, and builds a ready-to-go announcement campaign. The new partner lands as a sponsor automatically.

  • Business development & marketing

Assess an acquisition target

Maps every professional at a target firm against your own expertise and client base, surfacing connection opportunities and conflict flags in one pass. No manual cross-referencing, no missed conflicts.

  • Business development & marketing