Stradling Chooses OnePlace Marketing & Business Development from Intapp as its All-in-One Business Development and CRM Solution
Implementation Allows the Corporate Finance and Litigation Firm to Focus on Client Communications and Business Strategy
PALO ALTO, Calif. and NEWPORT BEACH, Calif. – February 4, 2021 – Intapp, the leader in connected firm management solutions for professional and financial services firms, announced that the business law firm Stradling Yocca Carlson & Rauth (Stradling) has selected OnePlace Marketing & Business Development — a connected client lifecycle management suite — to power, organize, and manage the firm’s business development and communications efforts. Stradling, based in Newport Beach, California, employs more than 100 lawyers across 10 offices in California, Colorado, Nevada, and Washington.
Founded in 1975 to serve Southern California’s emerging growth companies, Stradling works with public and private companies across the western United States to provide innovative solutions for securities, finance, private equity, M&A, litigation, and public finance needs. The firm’s high profile financing work led Stradling to be recognized among the Top 25 Most Active Law Firms in VC Deals in 2020.
The move to OnePlace Marketing & Business Development will give Stradling’s marketing team the ease of a single interface from which to support current and future business development initiatives, reach various audiences in highly targeted communications, and centralize data among the separate office locations.
“With Intapp OnePlace, we’re ensuring our business development will be future-proofed,” said Robin Gerard, Chief Marketing Officer at Stradling. “In order to do our best work today and grow the firm for tomorrow, we need to reach the right people in the right way and with the right message. Intapp gives us the power to do that now and down the line.”
“Given the current work-from-home world we live in, firms face an even greater need to drive collaboration and engagement with and between clients and colleagues,” said Lavinia Calvert, General Manager for Marketing & Business Development Solutions at Intapp. “Robin and the team at Stradling recognize that having the ability to consolidate and manage the firm’s experience data, relationships intelligence, communications, and marketing programs on in one place has become absolutely mission-critical. We’re thrilled to welcome Stradling to our growing family of Intapp OnePlace clients.”
Stradling is expected to complete its OnePlace Marketing & Business Development implementation in March, aided by ClientsFirst Consulting.
For more information on Intapp OnePlace Marketing & Business Development solutions, please visit intapp.com/marketing.
Intapp powers connected firms. Trusted by more than 1,600 of the world’s top legal, investment banking, capital, accounting, and consulting firms, Intapp offers end-to-end, cloud-based connected firm management software built for the unique needs of partner-led firms. Intapp helps enhance collaboration, unleash collective knowledge, transform decision-making, and fuel success. Our products and services span the entire engagement lifecycle — from strategy through origination and execution — to drive optimal outcomes. For more information, visit intapp.com and connect with us on Twitter (@Intapp) and LinkedIn.
Stradling is a leading business law firm with more than 110 lawyers providing experienced counsel in critical transactions and disputes from 10 offices across California, Colorado, Nevada and Washington. By focusing on its clients’ core needs, Stradling’s size, structure, and culture provide big-firm counsel with small-firm flexibility and responsiveness. That deliberate focus on client success has helped the firm attract and retain many of the most accomplished lawyers in their fields. The Stradling teams work together to provide clients with innovative solutions to their corporate and securities, finance, private equity, litigation, M&A, employment, tax, venture capital, intellectual property, healthcare regulatory, bankruptcy and restructuring, environmental, real estate, and public finance needs.