Chris Whitmore
Practice Group Leader, Marketing and Business Development
Intapp
Chris Whitmore is a Practice Group Leader for the Marketing and Business Development group where he collaborates with firm leadership, helping to implement next-generation CRM strategies. With more than 20 years of CRM experience across the areas of sales, marketing and product management, Chris helps professional services firm leaders improve performance through focusing on combination of process, technology and change management. Before joining Intapp, Chris served in various roles at LexisNexis InterAction, a legal CRM as well as Manager in Accenture’s CRM consulting practice group.
Recent Content
Strategic account management for law firms: How strategic account programs can support your top clients and position your client team as trusted advisors
Succeed with law firm growth initiatives through strategic account management. DealCloud helps qualify clients who can expand your business into new sectors. You’ll increase the strength of your relationship while your client teams serve as trusted advisors.
Pitch and RFP analysis for law firms: Leveraging proposal analytics to increase content relevance and win rates
Improve win rates and content relevancy using legal pitch and RFP analysis. DealCloud integrates with QorusDocs, providing robust pitch and proposal analytics while empowering marketing and BD teams to proactively drive the sales cycle.
Innovative law firm relationship management
Intapp hosted a Legal Marketing Association (LMA) webinar to discuss law firm relationship management, relationship intelligence, and how innovative techniques and purpose-built legal CRMs can help your firm win more business.
Webinar
DealCloud webinar: Trends in Legal Marketing and Business Development for APAC Firms
Join Intapp for the first webinar in a new series tailored for firms in the APAC region and focused on the future of law firm client relationship and knowledge management. During this event, we’ll explore solutions, share insights, and discuss trends in marketing and business development.
The rule of 5: Expanding practice and service areas to increase client loyalty and drive revenue and profitability
Intapp DealCloud helps firms perform whitespace analysis to expand coverage for legal practice and service areas, boost client service levels, and build client loyalty to drive revenue and profitability.
DealCloud webinar: Trends in Legal Marketing and Business Development for APAC Firms
Join Intapp on June 16 for the first webinar in a new series tailored for firms in the APAC region and focused on the future of law firm client relationship and knowledge management. During this event, we’ll explore solutions, share insights, and discuss trends in marketing and business development.
Webinar
eMarketing | DealCloud Solution Webinar Series
Learn about DealCloud built-in e-marketing capabilities and understand how users can create and deploy one–off mailings. Learn how users can build automated drip campaigns to streamline ongoing engagement with your firm contacts.
Win More Business: Produce Data-Driven Insights by Tapping Into Your Firm’s Greatest Assets
Your firm’s CRM and EXP systems contain a wealth of data gathered over time — data that can inform valuable yet often unexplored opportunities to differentiate your capabilities and demonstrate to prospects that you’re the undeniably correct choice.
Win More Business: Produce Data-Driven Insights by Tapping Into Your Firm’s Greatest Assets
Your firm’s CRM and EXP systems contain a wealth of data gathered over time — data that can inform valuable yet often unexplored opportunities to differentiate your capabilities and demonstrate to prospects that you’re the undeniably correct choice.
Webinar
CRM Transformation Series, Part 1: Sizing Up the Legal CRM Landscape
Law firms are under enormous competitive pressure, today more than ever. Spending on legal services has continued to go up but spending on outside counsel has been largely flat. To be competitive, law firms need to get much smarter and more diligent about the business they pursue by making intelligent data-informed marketing decisions. But not all CRM systems can help companies do this effectively – and many firms are considering changing or supplementing what they already have.
In part one, we’ll review the following points to keep in mind before making a decision:
- Attainable goals and what you can hope to accomplish through CRM transformation
- What solutions are in the marketplace
- How these solutions compare
Five Best Practices that Drive Successful Deployment and Firmwide Adoption for New Technologies
Chris Whitmore, Practice Group Leader for the Marketing and Business Development group at Intapp, provides first-hand insight on the steps required to ensure user buy-in when implementing and deploying new technologies.